As we ease into the holiday season, I hope you’re finding little pockets of calm — whether you’re traveling, getting cozy at home, or finally starting your gifting list. If you’re heading out of town or refreshing your essentials, our bestsellers are ready for all the holiday chaos (and the cozy days in between).
A quick heads up: our biggest sale of the year ends December 2 — the perfect time to grab your favorites before they’re gone.

Ritual Hot Yoga: Lakeview
We kicked off the month at Ritual Hot Yoga in Chicago’s Lakeview neighborhood, and wow — Nicole and her community gave us the warmest welcome. We couldn’t have done it without you all.
Huge shoutout to our friends at Carolyn’s Krisps and Open Water for the amazing goodies that made the event even better. We’re still feeling the love.
Solidcore Studio Takeovers
We also took over multiple Solidcore studios around the city this month —
Boystown, Streeterville, West Loop, and Wicker Park.
Boystown, Streeterville, West Loop, and Wicker Park.
We met the most amazing customers, made new friends, and kept hearing the same thing:
“These are the best grip socks.”
(We’ll never get tired of that.)
(We’ll never get tired of that.)

MK Movement Activation
We closed out the month with a stop at MK Movement, bringing the staples, the socks, and the studio vibes. Thank you to everyone who came by, chatted, tried on, and carried out — your support fuels us, literally.
Holiday Giveaway Loading…
December is about to bring big energy. We’re putting the finishing touches on our Holiday Self-Care Giveaway, and trust us — you’ll want in. Keep an eye out (and maybe turn on post notifications), because it’s dropping soon.

What’s Next?
We’re already dreaming up new products for 2026 — including a brand-new colorway joining our permanent augustnoa collection. Any guesses?
As we move through the holiday season, I’m reminding myself to stay present. With travel, celebrations, and the natural rush to wrap up the year, it’s so easy to jump ahead. But while planning my own holiday schedule, I felt this pull to slow down and appreciate exactly where I am.
“The present moment is the only one that truly belongs to us.”
I hope you’ll do the same — and take a moment to enjoy what’s right in front of you. Not next week, not next month, not next year. Just now. Because this moment is a gift.
With love,
Ally
Ally
