Seeing our augustnoa bags on Nordstrom.com feels surreal. It’s a huge milestone - not just for me, but for our entire team, for the augustnoa brand, and for every founder out there building something from the ground up, wondering if it’ll ever take off. A pinch me moment, a dream partnership.
It feels like just yesterday we were sitting on the floor of my living room, packing our very first samples by hand. Every detail - from the zipper pulls to the straps and pockets - was agonized over with love and intention. And now, our bags are being carried by one of the most iconic retailers in the world.
I want to take a moment to thank you - this community. Every like, DM, TikTok, and “I told my friend about your bag!” message has meant the world. You’ve cheered us on from the beginning, and we wouldn’t be here without your support.
And now, we’ve made it:
You can officially shop our full collection on nordstrom.com
This is just the beginning.
Let’s go.
xxx, ally